A modern promotional feather style advertising banner for Wall’s ice cream. The flag is constructed from a lightweight red synthetic fabric featuring the brand’s white Heartbrand swirl logo above the name WALL’S in white sans-serif capital letters with a registered trademark symbol. The banner is fitted with a black fabric sleeve and is mounted on a flexible black composite support pole. This branding represents the official identity for the British ice cream brand owned by Unilever, introduced in the late 1990s. The banner is of a large format suitable for outdoor event or shopfront display.